At Mailgun by Sinch, I led performance marketing initiatives and managed a team of digital marketers focused on driving user acquisition and revenue growth for Mailgun's email API services. My role involved developing and executing comprehensive digital marketing strategies across multiple channels to achieve business growth objectives.
Mailgun is a leading email delivery platform that provides powerful APIs that enable businesses to send, receive, and track emails with ease. As part of Sinch, a global leader in cloud communications for mobile customer engagement, Mailgun serves developers and marketers with reliable email infrastructure.
In my position as Performance Marketing Manager and Team Lead, I was responsible for planning, implementing, and optimizing digital marketing campaigns to drive qualified leads and customer acquisition. I managed a team of marketing specialists and worked closely with product, sales, and engineering teams to ensure alignment of marketing initiatives with business goals.