Trevor Rawls.

Digital Marketing Professional

Fifteen years of data-driven user acquisition, demand generation, and growth marketing for SaaS and email platforms.

Where I've worked

Postmark by ActiveCampaignMailgunEmail on AcidMersive TechnologiesSpheroEVO PaymentsBig Brothers Big Sisters of Colorado

About Me

Hi I'm Trevor! I graduated in 2008 from Central Michigan University during the start of the great recession with a degree in Finance. Needless to say, not many people were looking for finance new grads, so I spent a year with Americorps VISTA and worked at Big Brothers Big Sisters of Colorado.

From there I became interested in digital marketing, data and analytics and have grown into a seasoned digital marketing professional. My career has spanned various industries and roles, allowing me to develop expertise in campaign optimization, user acquisition, and data-driven decision making.

As a marketing professional with a proven track record of success, I have honed my skills in collaborating with cross-functional teams to drive revenue growth and increase customer engagement. My approach to decision-making is rooted in data and insights, allowing me to make informed choices and drive meaningful results.

Skills & Platforms

Core Skills

  • Digital Advertising10+ years
  • Growth Marketing8+ years
  • User Acquisition10+ years
  • Campaign Optimization10+ years
  • Data Analysis15+ years
  • Team Leadership8+ years

Platforms

  • Google Ads15+ years
  • Meta Ads8+ years
  • Microsoft Ads8+ years
  • Apple Search Ads4+ years

Professional Experience

ActiveCampaign Logo

Demand Generation Marketing Lead, Postmark

ActiveCampaign · August 2023 - Present

Leading demand generation strategy and execution for Postmark, a transactional email service within ActiveCampaign. Responsible for driving profitable user acquisition and growth through multi-channel digital marketing campaigns.

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Mailgun Logo

Performance Marketing Manager - Team Lead

Mailgun by Sinch · January 2022 - August 2023

Led performance marketing initiatives and managed a team of digital marketers focused on driving user acquisition and revenue growth for Mailgun's email API services.

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Email on Acid Logo

Digital Marketing Manager

Email on Acid · December 2020 - January 2022

Managed comprehensive digital marketing strategy including paid search, social media advertising, and email marketing campaigns for an email testing and deliverability platform.

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Mersive Logo

Demand Generation Manager - Digital Advertising and Email Marketing

Mersive Technologies · September 2020 - December 2020

Led demand generation efforts through digital advertising and email marketing campaigns for a B2B technology company specializing in wireless collaboration solutions.

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Get In Touch

Feel free to reach out if you'd like to discuss potential opportunities or just want to connect.

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